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by George E Belch : Advertising & Promotion w/ AdSim CD-ROM (McGraw-Hill/Irwin Series in Marketing)

ISBN : #0073049727 | Date : 2004-08-12

Description :

PDF-9a111 | Advertising and Promotion: An Integrated Marketing Communications Perspective, 6/e, by Belch and Belch, is the number one text in the Advertising market. As the field of advertising and promotion continues to dramatically change since the dominant days of high-powered Madison Avenue agencies, marketers must look beyond traditional media in order to achieve success. In order to best communicate w… Advertising & Promotion w/ AdSim CD-ROM (McGraw-Hill/Irwin Series in Marketing)


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FEAR Selling Prospects Deep Seated Emotional PDF Fd2f0a0eb

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FEAR Selling: How You Can Sell More and Sell Faster By Tapping Into Your Prospects’ Deep-Seated Emotional Needs PDF




by Paul F Borgese : FEAR Selling: How You Can Sell More and Sell Faster By Tapping Into Your Prospects’ Deep-Seated Emotional Needs

ISBN : #1886489122 | Date : 2005-06-15

Description :

PDF-906cc | Typically, before we worked with them, our clients were selling and marketing based on traditional features and benefits. If you’re still using these outdated tactics, you’re in trouble. Recent studies by the Sales Career Training Institute and the Performance Marketing Institute have broken new ground when it comes to sales and marketing effectiveness strategies. Studies conducted by these not-… FEAR Selling: How You Can Sell More and Sell Faster By Tapping Into Your Prospects’ Deep-Seated Emotional Needs


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Chief Culture Officer Breathing Corporation PDF De8e284e7

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Chief Culture Officer: How to Create a Living, Breathing Corporation PDF




by Grant McCracken : Chief Culture Officer: How to Create a Living, Breathing Corporation

ISBN : #0465022049 | Date : 2011-05-10

Description :

PDF-93e66 | The American corporation–deaf and blind to the world around it–needs a new professional. It needs a Chief Culture Officer.Grant McCracken, an anthropologist who now trains some of the world’s biggest companies and consulting firms, argues that the CCO would keep a finger on the pulse of contemporary cultural trends while developing a systematic understanding of the deep waves of culture in Ameri… Chief Culture Officer: How to Create a Living, Breathing Corporation


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Business Expert Guide Small Success PDF A1d42d8b3

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Business Expert Guide to Small Business Success PDF




: Business Expert Guide to Small Business Success

ISBN : #1935602047 | Date : 2010-08-18

Description :

PDF-ce306 | Yes! You can have real success as a small business owner.  The life of the small business owner can be lonely. You work around the clock just to survive – it often feels like you need to come up with all of the answers yourself. Until now! Today’s business thought leaders have created the Business Expert Guide to Small Business Success providing you with actionable information you can implement… Business Expert Guide to Small Business Success


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Sales Management: Strategy, Process and Practice PDF




by Bill Donaldson : Sales Management: Strategy, Process and Practice

ISBN : #1137355107 | Date : 2016-01-04

Description :

PDF-02852 | Professional Selling and Sales Management have become more complex and multifaceted than ever before, but also a more exciting and stimulating function and profession. Sales Management provides a comprehensive introduction to selling and sales management. Packed full of insightful real-world case studies, the fully updated and revised fourth edition of this highly successful text includes new chap… Sales Management: Strategy, Process and Practice


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Sales Management: Strategy, Process and Practice by by Bill Donaldson

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Exam Prep for Consumer Behavior and Marketing Strategy by Peter, Olson & Olson, 7th Ed. (Paperback) – Common PDF




by By (author) Olson & Olson Peter : Exam Prep for Consumer Behavior and Marketing Strategy by Peter, Olson & Olson, 7th Ed. (Paperback) – Common

ISBN : # | Date : 2009

Description :

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Brand Aesthetics G Mazzalovo PDF Ace2bd021

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Brand Aesthetics PDF




by G. Mazzalovo : Brand Aesthetics

ISBN : #0230336736 | Date : 2012-07-24

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PDF-a53ac | Explores the growing importance of aesthetic factors in the success of brands and the reluctance of brand managers and academics to deal with these issues. Proposes a series of theoretical and practical managerial instruments which analyse the aesthetic aspects of various brand manifestations…. Brand Aesthetics


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Consumer Behavior Marketing Strategy Peter PDF 36e73d18d

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Consumer Behavior and Marketing Strategy PDF




by J. Paul Peter : Consumer Behavior and Marketing Strategy

ISBN : #0071233172 | Date : 2004-02-23

Description :

PDF-c7ca8 | This book is useful for teaching and learning the fascinating field of consumer behavior…. Consumer Behavior and Marketing Strategy


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Secrets Selling Services Everything Customer PDF 62bca3e49

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Secrets of Selling Services: Everything You Need to Sell What Your Customer Can’t See―from Pitch to Close (Business Books) PDF




by Stephan Schiffman : Secrets of Selling Services: Everything You Need to Sell What Your Customer Can’t See―from Pitch to Close (Business Books)

ISBN : #0071791620 | Date : 2012-11-29

Description :

PDF-50492 | From America’s #1 sales trainer–the ultimate closer’s guide for selling services Stephan Schiffman–the acclaimed author of The 25 Habits of Highly Successful Salespeople and other top-selling sales books–applies his proven strategies to help you get the edge in one of the most challenging but potentially rewarding categories in the sales game. In Secrets of Selling Services, Schiffman teache… Secrets of Selling Services: Everything You Need to Sell What Your Customer Can’t See―from Pitch to Close (Business Books)


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[Pub.66sDg] Secrets of Selling Services: Everything You Need to Sell What Your Customer Can’t See―from Pitch to Close (Business Books) PDF | by Stephan Schiffman


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Marketing für High-Tech-Unternehmen: Wie Sie Markt- und Technologiezyklen strategisch nutzen und beeinflussen (German Edition) PDF




by Sebastian Grimm : Marketing für High-Tech-Unternehmen: Wie Sie Markt- und Technologiezyklen strategisch nutzen und beeinflussen (German Edition)

ISBN : #3322908941 | Date : 2012-05-27

Description :

PDF-767ca | Der Autor zeigt, wie Hochtechnologie-Unternehmen mit strategischem Marketing leichter Neukunden gewinnen, ihren Umsatz steigern und gleichzeitig die Kosten senken. Mit zahlreichen Praxisbeispielen aus den High-Tech-Branchen…. Marketing für High-Tech-Unternehmen: Wie Sie Markt- und Technologiezyklen strategisch nutzen und beeinflussen (German Edition)


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SEO: Bootcamp: Learning Search Engine Optimization and Website Strategy PDF




by David Maxwell : SEO: Bootcamp: Learning Search Engine Optimization and Website Strategy

ISBN : # | Date : 2016-05-04

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PDF-b856f | Want to master the basics of SEO in a short period? If so, you’re in the right place! This book is exactly what you need. If you’ve wanted to learn how to use SEO you have probably thought it was a difficult and long process. This is actually not the case at all. SEO can be an extremely easy and straightforward process. The days of searching countless websites to find what you’re looking for are o… SEO: Bootcamp: Learning Search Engine Optimization and Website Strategy


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Global Marketing Management: A Strategic Perspective PDF




by Brian Toyne : Global Marketing Management: A Strategic Perspective

ISBN : #0205141374 | Date : 1993-02

Description :

PDF-2db69 | Emphasizes the importance of developing overseas marketing strategies within a global, strategic planning framework. The authors discuss how the domestic and international marketing effort must be responsive to market needs, yet be guided by and support the companies corporate strategies…. Global Marketing Management: A Strategic Perspective


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by Lance Osborne : The Portable Sales Coach

ISBN : # | Date : 2012-09-18

Description :

PDF-81706 | Time is money — which means you’re pouring money down the drain when you spend your time on low-percentage selling strategies.How many times have you cold-called someone with no expectation that they’d have any interest in your pitch? How many times have you had to crowbar your way into someone’s office to make a presentation? How many deals have you poured hours into, knowing that they were doom… The Portable Sales Coach


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Selling for the Long Run: Build Lasting Customer Relationships for Breakthrough Results PDF




by Wendy Foegen Reed : Selling for the Long Run: Build Lasting Customer Relationships for Breakthrough Results

ISBN : #0071748555 | Date : 2010-11-10

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PDF-f0644 | CREATE RELATIONSHIPS THAT LEAD TO REPEAT SALES–FOR THE LONG RUN! “Selling for the Long Run stands head and shoulders above the run-of-the-mill sales books. If you’re in the business of selling complex products or solutions, it’s a blueprint for business success. Don’t just read this book–use its principles and strategies every day, and it will fundamentally improve the results you achieve.” — … Selling for the Long Run: Build Lasting Customer Relationships for Breakthrough Results


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Selling for the Long Run: Build Lasting Customer Relationships for Breakthrough Results by by Wendy Foegen Reed

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Cases Global Strategy Alan West PDF 7d41ff918

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Cases in Global Strategy PDF




by Alan West : Cases in Global Strategy

ISBN : #1854500120 | Date : 1991-09

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PDF-c0e64 | … Cases in Global Strategy


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[Pub.09XNK] Cases in Global Strategy PDF | by Alan West


Cases in Global Strategy by by Alan West

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